Author: Gourab Mukherjee

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What are the essential qualities of FMCG products
Article
English

What are the essential qualities of FMCG products?

In our daily life, we make proper use of a lot of things our life is incomplete without them. But sometimes we do not know where these things even come from or what are they called. From using toilet papers in the morning to maintaining skincare regime before going to sleep- everything is impossible without […]

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how-coronavirus-impacted-fmcg-companies-observations-and-the-way-forward
Article
English

How coronavirus impacted FMCG sales: Observations and the way forward

Coronavirus has had a great impact on the world. Everything we believed and did begin to change as soon as the coronavirus outbreak was declared a pandemic.  Within a few days, the entire country went into lockdown and life as we knew it changed. No longer was it acceptable or safe to meet and interact […]

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In a post COVID world, digitisation of SMEs is crucial for their survival
Article
English

In a post COVID world, digitisation of SMEs is crucial for their survival

Digitisation is a word which most of us might be hearing a lot ever since the coronavirus became a pandemic and the entire world went into lockdown. We had to stop all interaction with another human being and that implied no face to face meetings without protective gears, no working and collaborating physically, no taking […]

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Article
Career Advice
English
Sales/Marketing

Tips to become a better sales manager

A huge achievement and a ton of experiences may create the illusion of being the best sales manager but it is not true at all. Economics says that nothing is stationary, either you upgrade or downgrade. So in any field, everyone has something to work on and get improvements. The sales field is one of […]

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5-possible-questions-that-can-be-asked-in-an-interview
Article
Career Advice
English
Job Search/Interview tips

5 possible questions any job seeker might be asked in India in interviews- Interview tips

If you are in India and you are in the age group of 20-30, then you know how much demanding is the Indian market in terms of getting a job. Getting a decent job and moreover, a preferred job is kind of a fortune here. No doubt that you need to keep yourself prepared at […]

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Article
English
Sales/Marketing

6 effective ways to improve retail selling

If you are a small business person in the retail industry or a store manager looking to meet the month’s quota, knowledge of efficient retail selling is a must. Even experienced professionals in reputed companies make many mistakes when it comes to retail. To achieve customer maximization, you should always be on your toe-tips and […]

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Why grooming is important for sales professionals and how to improve it
Article
Career Advice
English
Sales/Marketing

Why grooming is important for sales professionals and how to improve it

Although it’s very common to say that looks don’t matter in a sales job and you shouldn’t judge anyone with their looks, the reality is that looks does matter. Now we are not talking about physical beauty or the very concept of being beautiful or handsome but we are talking here about a general appearance […]

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Sales Lessons from Jordan Belfort
Article
English
Sales/Marketing

5 Sales Lessons from Jordan Belfort

    After I was done watching the Wolf of Wall Street, I was a little perplexed. How did Jordan Belfort manage to convince so many of his credulous clients into taking his offers? How he could manage to fool so many people for such a long time. He must be a hell of a […]

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Featured Video Play Icon
Career Advice
English
Job Search/Interview tips
Video

Job Searching during a growth recession

Job search during a growth recession might be difficult but its not impossible. Watch this webinar which explains about how to do job searching during a growth recession and how to earn when when you are not actively employed.

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Is-It-Worthwhile-To-Take-Up-A-Job-In-FMCG-After-Completing-MBA
Article
Career Advice
English

Is it worthwhile to take up a job in FMCG after completing MBA?

Is it worthwhile to take up a job in FMCG after completing MBA? – A Mintly Premium content
Gourab Mukherjee
Mon, 10/14/2019 – 06:00

When we talk about getting a job or applying for one, we must first have a …

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Article
Career Advice
English
Sales/Marketing

What is the role of an area sales manager in an FMCG company?

What is the role of an area sales manager in an FMCG company?
Gourab Mukherjee
Fri, 10/11/2019 – 06:00

A fast Moving Consumer Good or FMCG company is one which produces consumable goods having a limited shel…

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Article
English
HR

Tips to reduce Attrition in your organisation

Tips to reduce Attrition in your organisation
Gourab Mukherjee
Mon, 07/29/2019 – 09:08

One of the major problems companies are facing now a days is the increasing rate of attrition. There are a lot of other …

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Article
Career Advice
English
Job Search/Interview tips
Sales/Marketing
Tech

How can MBA graduates get jobs in India?

India is producing many MBA graduates per year just like it is producing many engineers. This is mainly due to the proliferation of Bschools in the country. Sadly, placements in the lower rung institutes leaves a lot to be desired. The placements in the top 50 institute is decent but the institutes not in the […]

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Article

How can MBA graduates get jobs in India?

How can MBA graduates get jobs in India?
Gourab Mukherjee
Sat, 07/27/2019 – 07:06

India is producing many MBA graduates per year just like it is producing many engineers. This is mainly due to the proliferat…

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Article
English
HR
Tech

How can HR Blockchain solve Jobseeker experience validation?

How can HR Blockchain solve Jobseeker experience validation?
Gourab Mukherjee
Wed, 07/24/2019 – 13:47

 

The blockchain is an interesting technology.  To define blockchain in a simple manner would be to call…

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